Antibiotics :: essays research papers fc

Antibiotics     An antibiotic drug, is defined to be a drug produced by certain microbes.Most doctors use antibiotics to help fight the germs in a patient. Antibioticsare obtained from plants, fungi, air, water, soil, just about anything on earth.Antibiotics kill and attack the germ or virus in the body, but do not harm the gay cells, ordinarily. The antibiotics are used to mete out many various types ofdiseases, such as tuberculosis, syphilis, and several kinds of infections.     People sire been using antibiotics for more than 2,500 years. They usedmolds to help bring around some skin infections and rashes. It was in the new-fangled 1800sthat the real study of medicine began. Louis Pasteur discovered that bacteriumwas the cause of disease, and proved wrong the theory of spontaneous generation. aft(prenominal) him there was Robert Koch, who developed a method of isolating and growingbacteria. Scientists tried developing drugs that could kill microbes, but theyproved to be either dangerous or ineffective.     In 1928 there was a discovery by Alexander Fleming. He detected that asubstance he called "penicillin" destroyed bacteria. Then in the late 1930s,two British scientists invented a method of extracting penicillin from the mold.This was the start of developing new drugs to treat diseases and bacteria.     Over the years, numerous thousands of antibiotic material have beenfound in nature as well as produced chemically but, there are few that are safeand useful. However the ones that are safe and effective have saved many livesand have helped extend life expectancy.     Right now, there is more than 70 different kinds of antibiotics in use.Most antibiotics are used to treat infections, some for fungi and protozoa, butantibiotics are not usually effective against viruses. So they have developedother methods such as vaccines against viruses. &nb sp   Antibiotics work by one of three ways, they domiciliate one, prevent the cellwall from growing two, obstruct the cell membrane or three disrupt thechemical processes. When the antibiotic prevents the cell wall from forming, theantitoxin surrounds the bacterias membrane, and then it forms a rigid wall thatstops the cell wall from splitting open, which would produce another cell. Thehumans cells are not hurt by this because human cells do not have cell walls.     If the antibiotic obstructs the cell membrane, which controls the flowof items in and out of the cell, then essential nourishment can escape the cell.Then a toxic substance could enter the cell killing it. Human cells are noteffected by this method because the antitoxin moreover effects the microbial cells.     If the antitoxin disrupted the chemical process, then the microbe cannot

Newscasters :: essays research papers

Newscasters are a big part of who and what America is today. The newscasters eat up a lot of influence on what America does, and when they do it. Still, it is not something that happens overnight. It takes a lot of experience to become a newscaster to the public. A newscaster will influence the public that will make or break a morning, afternoon, or evening. The weatherman will help people be prepared for the day ahead. While, the sportscaster tells which team won or anomic and who got signed and let go. On-the-scene newscasters tell what is happening right then and there. Still, the anchors bring it all unitedly by presenting the news at5am, 6am, 7am, noon, and 5pm. When they all come together America knows what is going on, which is what you want. In order to inform America, a newscaster must have college experience as well as on-the-job experience. When an aspiring newscaster comes erupt of college, they dont become a newscaster immediately. Many become journalists or studies . Some may realize that they want something else and change jobs. Becoming a newscaster and informing the public, is something that takes experience and know-how. Anything can buoy happen, and newscasters need to be prepared.The pressure on newscasters is very intense. They need to report the truth and many want to change the view of newscasters. The media in general have the stereotype of being pushy, annoying, and untruthful. Reporting the truth is key. The journalists who research the instruction are under a tremendous amount of pressure to make sure the information is correct. This way, both America is happy, and then so are the newscasters.

The Crisis in Darfur, Sudan Essay -- Racism Genocide History Essays

The Crisis in Darfur, SudanGenocide, the attempt to destroy a people because of their presumed race or ethnicity, remains alive and well. The definition of genocide as given in the Websters Dictionary is The deliberate and domineering extermination of a national, racial, political, or cultural group. This definition depicts the situation in 1994 of Rwanda, a small and poor central African country.What makes this crisis particularly shocking is the structural character of the violence villages have been torched, and civilians have been deliberately targeted by bombing, summary executions, massacres and systematic rape as part of a strategy of fear instigated by the Sudanese military and the so-called Janjaweed, armed and supported by the government of Sudan. The crisis in Darfur has therefore demanded both a addition and a political response. The political response has consisted of increased pressure on the Sudanese government to disarm the Janjaweed, ensure security and allow aid ag encies into Darfur to picture humanitarian aid. Humanitarian needs include food, shelter, water, health, sanitation and nutrition. But more than that, the structural violence against civilians means that there is an urgent need for protection, as systematic abuse, rape and displacement continue unabated.As international pressure on the Sudanese government led to improved access conditions during 2004, the humanitarian presence in Darfur increased significantly. By December 2004...

Leadership Essay -- Leading Leader Essays

LeadershipThis short paper is about leadinghip and focus. The initial part of this paper will explore the qualities of leadinghip and its affect on put up management. The next section will investigate some of the CEOs management styles and their comparable achiever rates within industry. The reflection of project managements code of ethics affect on leading in general concludes the research presentation. The writer concludes with his own summation of leadership.LeadershipEffective leaders are rare. They are created through the trials and tribulations of managing or working with people in a variety of settings. Most good leaders have had their fair partake in of hard knocks that awakened them to the greater potential within their scope of influence. Effective leaders are excellent communicators, able to speak the many languages of the individuals within the groups they lead. a great deal the individual perspectives may appear different simply from the type of language they use . A good leader pays attention to the facts and then makes decisions based on target area analysis of those facts.Effective leaders naturally motive people from their actions, which include showing respect, listening, reflecting, and negotiating through conflict. Leaders encourage and empower people to achieve success rather than place blame. Leaders have solid vision and unshakeable persistence in achieving a goal. Their efforts are empowered by their ability to manage and point both activities and time in their busy schedules. A good leader is courageous, able to make decisions without hesitation, and maintains integrity of word and deed. Dependability is also a cite trait for a leader must always be there for their group. Sound judgment and sensibility are also features of a leader, with loyalty, enthusiasm, endurance, and initiative locomote out the ever expanding list. These characteristics manifest in a variety of presentations and situations, especially for project manage rs in process.Project Manager EffectivenessProject managers are leaders of small and large groups destined to complete a strategic project plan. Leadership characteristics described above can make or break a team. In all successful project fulfillments, it is the leadership of the project manager that determines the type of success for the projects members. The most... ...e attitude of project management reflects this change. The qualities of leadership and project management demonstrate the symbiosis of creating results in life or in industry. There is little difference between the two in our evolving society. findingIt can be said that a good man is worth his weight in gold. This writer proposes that a true leader is priceless. Demonstrating the qualities of leadership not only wins friends and influences people it sets the standard of behavior within an organization. The writers perspective of a true leader is one who leads people through victimization charisma, tact and skill, with concern for the rights and privileges of others, and cares for the positive impact on people and planet within the scope of their leadership and beyond.ReferencesCsikszentmihalyi, Mihaly (1990). Flow The Psychology of Optimal Experience, New York, NY harpist and Row Publishing.Gray, Clifford F. Larson, Erik W., Project Management The Managerial Process, Copyright 2001 by The McGraw-Hill Companies, Inc.Tart, Dr. Charles (1986), Waking Up Overcoming the Obstacles to Human Potential, Copyright 1986 by The Institute of Noetic Sciences

Free Essays - Breaking Kates Spirit in Taming of the Shrew :: Taming Shrew Essays

Breaking Kates Spirit in Taming of the Shrew     In the play Taming of the Shrew, a man named Petruchio attempts to tame a crocked spirited woman named Kate. Much to Kates chagrin Petruchio convinces her father that Kate loves him so they will now be married. Through several maneuvers to try and squash Kates pride, Petruchio is met with strong justification at first when he finds she can equal him in verbal back and forth. The fact that Petruchio could match Kate surprises her as well. Eventually, Kate sarcastically gives in with her speech virtually the sun and moon on the management to her sisters wedding. Finally after all his calculating moves throughout Petruchio successfully breaks Kates spirit which is evident in her final speech.   Petruchio undertakes to court Kate before he has met her. He decides to recommend himself to her father as the dominant male that could tame her And so she yields to me. For I am rough and woo not like a babe.(II.I.13 6-137) Petruchio reports to Baptista that it is a match. Conclusively, he refuses any further discussion of the matter. If Petruchio were to speak more of the truth then his strategy to woo Kate may be revealed. His domineering attitude has limited Kate to express her thoughts of the situation.   From the moment Petruchio sets foot in her room, Kate is most abrasive towards him. Kate makes an effort to assert her dominance by developing a shrewish attitude. They engage in a lengthy verbal duel with elaborate puns. If be waspish, best beware my sting.(II.I.209) Kates puns are generally insulting or threatening, but Petruchio twists them into sexual innuendo. His persistence in breaking her spirit causes Kate to become more conniving.   Petruchio has employed a hawking metaphor to describe how he has begun his prevail over Kate. My falcon now is sharp and passing empty. And till she stoop she must not be full-gorgd, for then she never looks up her lure. Another w ay I have to man my haggard, To make her come, and know her keepers call, That is, to watch her, as we watch these kites That bate and beat, and will not be obedient.

Abortion - Touched By an Angel :: Argumentative Persuasive Topics

Abortion Touched By an Angel   Its remarkable how a fantasy-based, sometimes sappy TV show featuring angels hide as ordinary folks can pack more profound truth into one hour than a month of nightly news programs Thats barely what writer/producer Martha Williamson accom-plished in a recent episode of Touched by an Angel called The Empty Chair. Bucking the Hollywood establishment and its pro-choice ethic, Ms. Williamson displayed unmatched fearlessness and insight into the aftermath of abortion.   As newlyweds in Boston, Betsy and Bud Baxter wanted nonhing more than to work together on a television show. An offer from an Omaha identify to co-host Breakfast with the Baxters seemed their first big step on the road to fame and happiness. Fifteen years later, when new station owners abruptly cancel their show, the Baxters are devastated by the way out of their jobs, of their dream, of all that had lay outn their life meaning, and, apparently, of all that had been holding th em together.   They bitterly vent their disappointment and grief at each other until the arrival of stranded travelers (the angels Monica and Andrew) give Betsy and Bud the chance to tell their stories separately to a compassionate listener. Its not long before the underlying problem surfaces-the unspoken issue that stood between them since pass judgment the Omaha job that the only child theyd ever conceived was lost shortly before moving there.   When Betsy learned of this pregnancy, she spontaneously bought a little baby jumper. Bud reacted negatively to the news. He thought only of how a child could disrupt their career plans on the eve of their first big break. When Bud left for several days to attend a friends wedding, Betsy dutifully took care of the problem with an abortion. She told Bud only that she had lost the child.   Betsy tried to conceal her grief, submerging it in work. The sorrow and pain did not go away, but silently, stealthily robbed her of joy, of sleep, of the ability to feel close to her husband, of the ability simply to relax and open herself to life.   Bud is torn between wanting to chouse if their child was aborted and wanting to avoid the question, to protect Betsy and himself from painfully confronting what they had done. Bud struggles to forget, and bristles at the first hint of a discussion of their loss.

Definition Essay - Does Art Defy Definition :: Expository Definition Essays

Definition Essay - Does Art Defy Definition? fit in to Websters Dictionary, art is human expression of objects by motion-picture show, etc (10). The words human experience adds meaning to art. Artists reveal their inner thoughts and feelings through their work. When we study a painting by Salvador Dali, the strange objects and the surrealist background portrays the eccentricity of the painter. Some ideas cannot be explained verbally. They can only be shown via a medium. We can get across what is in our minds or our patrol wagon by a stroke of a brush, a drop of paint, a row of words, or something else. But to express ourselves, we do not need to cumber what we call art. We encounter art everyday. Art is paintings and sculptures, music and dance, film and photography. It is also fashion designing and architecture, novels and magazines. These seemingly different things have one thing in common they are all ways in which humans convey themselves. For thousands of years, humans have used symbols to tell a story or suck a struggle. Art is the use of these symbols, symbols that represent us in some distinct way. Unlike science, art is subjective. The artist leaves behind a part of himself in his work. Therefore, each piece has its own distinct perspective. Frida Kahlos self-portraits show her view on her life, on how she has faced so many struggles, yet managed to be a strong person. When we see or hear or read an artistic creation, it produces a mood such as calm or loud, fear or safety. For example, the Eiffel Tower gives Paris a majestic awe everyone who passes by feels the strength of the 113-year-old grand structure. Art also has a texture. Photographs reveal much through their textures grainy surfaces often make the picture more realistic while smooth ones seem softer. When we hear a piece of music or see a film, a rhythm carries us from one part to another. Not just true for these two genres, rhythm is present in any artistic work . These fewer properties are characteristic of everything we encounter in the world of art, the world of human expression. Most have other special features also. Most of the time, though, we do not depend about these characteristics because we do not have enough time to pay attention to anything for more than a few seconds.

INNER CHANGE FOR OUTER DEVELOPMENT Essay examples -- essays research p

Nowadays, people get so pre-occupied with their external environment that they striket observe attention to themselves. This typical scenario has been the concern for almost every person in this planet. The ones who are affected are mostly those who live to the urbane society. Professionals, self-employed individuals and students belong to this social order. The paradox of our time as shown here affects us always in our daily activities. We tend to forget ourselves and pay much interest on our day-to-day work. What is then the way for self-awareness to get back into our senses? Inner change for outer development is the main concern of this dissertation. First, the assessment of our own values mustiness be taken into consideration. Let us reflect on what we want we did. Either on the school, offices, or even on the streets, let us meditate what we have done. Did we do the right thing? If this query answers our trivial minds as no, then its time to change our ways. Change can eit her be on the lighter side it can bring a rather exuding feeling of calmness and peace inside ourselves. Or, on the other hand, on the dingy side of it changing to become more egocentric and excluding yourself into the world. If we change, we must then aim for the better and not choose the latter. What is then the value of change if the results dont give a positive outcome a waste.We can start by accepting our own weaknesses as individuals. Let us not become intolerant to others feelings. Helping the...

Prenatal Diagnostic Tests and the Social, Legal, and Ethical Implicatio

Prenatal Diagnostic Tests and the Social, Legal, and Ethical ImplicationsIntroductionJackie and Michael are expecting their first baby. Jackie is 32 years old and is in good health. She is 15 weeks enceinte and wants to do everything possible to ensure a healthy baby. Even though they do not have risk factors within their families, she and Michael decide to have an amniocentesis. The results prognosticate that their baby is a female with Turner Syndrome. This condition is caused by a missing X chromosome and results in short stature, ovarian failure, and medical problems involving the heart, thyroid glands, and kidneys. several(prenominal) of these conditions can be treated and managed with great success. The question that arises after diagnoses is whether or not they allow choose to terminate the pregnancy with an abortion or lean the child to full term. The availability of methods that determine the genetic predisposition of a fetus gives rise to a whole array of questions and issues that must be confronted as we develop policies to deal with genetic testing. In this essay, I will present current and future methods for prenatal diagnosis, ethical concerns and related problems dealing with this new technology, my individualised opinion on the issue, and finally, future goals in the science of genetics. All of us are potential carriers of several deleterious recessive genes that could be lethal to our subject if combined with another recessive allele carrying the same fate (IOM 1994). The chances of a genetic disease being passed on are 1 in one C Americans born today ( adjoin of Dimes 1997). Because of the risks involved, many people are having prenatal tests to examine the genetic makeup of their fetuses. For many couples, this option... ...able to cure diseases we never dreamed possible, and the lives of humans will be improved eminently. References CitedArc. Genetic Discrimination. Obtained from WWW 10/09/97 http//www.the.arc.org/depts/gbr03.htmlBo tkin, Jeffrey R. Fetal Privacy and Confidentiality. Hastings Center Report, Sept.-Oct. 199532-39.Institute of Medicine. Assessing Genetic Risks. National Academy Press, Washington, D.C. 1994.March of Dimes Birth Defects Foundation. Genetic Testing and Gene Therapy What They Mean to You and Your Family. Obtained from WWW 10/09/97 http//ubeclu.unibe.ch/insel/GENETEST.HTMLMattei, Jean-Francois. Prenatal Diagnosis. World Health, No. 5, Sept.-Oct. 199622-23.Morejon, Diana Punales. Commentary. Hastings Center Report, May-June 199621-22.Weatherall, D.J. The New genetics and Clinical Practice. Oxford University Press, 1991.

Prenatal Diagnostic Tests and the Social, Legal, and Ethical Implicatio

Prenatal Diagnostic Tests and the Social, Legal, and Ethical ImplicationsIntroductionJackie and Michael are expecting their first baby. Jackie is 32 old age old and is in good health. She is 15 weeks pregnant and wants to do everything possible to ensure a healthy baby. Even though they do not birth risk factors within their families, she and Michael decide to have an amniocentesis. The results indicate that their baby is a female with Turner Syndrome. This condition is caused by a missing X chromosome and results in short stature, ovarian failure, and medical problems involving the heart, thyroid glands, and kidneys. Some of these conditions can be treated and managed with great success. The question that arises after diagnoses is whether or not they will conduct to terminate the pregnancy with an abortion or carry the child to full term. The availability of methods that determine the genetic predisposition of a fetus gives rise to a whole array of questions and issues that must be confronted as we develop policies to deal with genetic testing. In this essay, I will present current and future methods for prenatal diagnosis, ethical concerns and related problems dealing with this new technology, my personal opinion on the issue, and finally, future goals in the science of genetics. All of us are potential carriers of several(prenominal) deleterious recessive genes that could be lethal to our offspring if combined with another recessive allele carrying the same fate (IOM 1994). The chances of a genetic disease world passed on are 1 in 100 Americans born today (March of Dimes 1997). Because of the risks involved, many another(prenominal) people are having prenatal tests to examine the genetic makeup of their fetuses. For many couples, this option... ...able to cure diseases we never dreamed possible, and the lives of humans will be improved eminently. References CitedArc. Genetic Discrimination. Obtained from WWW 10/09/97 http//www.the.arc.org/depts/gbr03. htmlBotkin, Jeffrey R. Fetal Privacy and Confidentiality. Hastings sum of money Report, Sept.-Oct. 199532-39.Institute of Medicine. Assessing Genetic Risks. National Academy Press, Washington, D.C. 1994.March of Dimes Birth Defects Foundation. Genetic Testing and Gene Therapy What They Mean to You and Your Family. Obtained from WWW 10/09/97 http//ubeclu.unibe.ch/insel/GENETEST.HTMLMattei, Jean-Francois. Prenatal Diagnosis. universe of discourse Health, No. 5, Sept.-Oct. 199622-23.Morejon, Diana Punales. Commentary. Hastings Center Report, May-June 199621-22.Weatherall, D.J. The New Genetics and Clinical Practice. Oxford University Press, 1991.

Financial Analysis Essay -- essays research papers

Financial Accounting MidTermI.Debit vs. CreditA.DebitDebit = left human face of T- throwawayOn the Balance Sheet a debit indicates 1.An increase in an asset2.A decline in a liability3.A decrease in shareholders rectitude itemB.CreditCredit = Right side of T-accountOn the Balance Sheet a credit indicates1.A decrease in an asset2.An increase in a liability3.An increase in shareholders equity item** HINT** - Identify two components of each transaction 1.) what did you contract 2.) where did it come from. The debit is what you got, and the credit is the source of the item you received. For instance, lets imagine that you purchase a computer with your credit card. Since the computer is what you received its going to result in a debit to the asset account for your computer. The credit will be applied to the credit card liability account for the same amount. II.What accounts Increase/ decrement with debits and creditsAccount TypeDebit CreditBalance SheetAssets IncreaseDecreaseBalance S heetLiabilitiesDecreaseIncreaseBalance SheetOwners EquityDecreaseIncreaseIncome StatementRevenueDecreaseIncreaseIncome StatementCost of goods interchangeIncreaseDecreaseIncome StatementExpensesIncreaseDecreaseIII.Typical Accounts A.AssetsCashMarketable Securities Accounts receivable Notes receivableInterest Receivable&nb... ...ccounts decrease cash and be with negative signs.2) Step 2 Classify the change in each brace sheet account as an operating, or investing, or financing practise and enter it in the appropriate column of the work sheet using the same sign as the first column. 3.) Step 3 Sum the entries in the Operations, investment funds, and Financing Columns and net the 3 sums to ensure that they equal the net change in cash. ***Things to Remember***In T-accounts the balance are as followsAsset balance on the leftLiability balance on the rightStockholders equity balance on the rightBalance Sheet is written as followsAssetsLiabilities Stockholders equityIncome Statement is written as followsSales Other RevenueCost of Goods SoldExpensesNet IncomeStatement of Cash Flows (Indirect Method) is written as followsOperations InvestingFinancing

Financial Analysis Essay -- essays research papers

Financial Accounting MidTermI.Debit vs. CreditA.DebitDebit = left side of T-accountOn the Balance Sheet a debit indicates 1.An increase in an asset2.A decrease in a liability3.A decrease in shareholders equity itemB.CreditCredit = Right side of T-accountOn the Balance Sheet a credit indicates1.A decrease in an asset2.An increase in a liability3.An increase in shareholders equity item** HINT** - Identify two components of each transaction 1.) what did you get 2.) where did it watch from. The debit is what you got, and the credit is the source of the item you received. For instance, lets imagine that you purchase a computer with your credit card. Since the computer is what you received its exit to result in a debit to the asset account for your computer. The credit will be applied to the credit card liability account for the resembling amount. II.What accounts enlarge/Decrease with debits and creditsAccount TypeDebit CreditBalance SheetAssets join onDecreaseBalance SheetLiabilit iesDecreaseIncreaseBalance SheetOwners EquityDecreaseIncreaseIncome storyRevenueDecreaseIncreaseIncome StatementCost of goods soldIncreaseDecreaseIncome StatementExpensesIncreaseDecreaseIII.Typical Accounts A.AssetsCashMarketable Securities Accounts receivable Notes receivableInterest Receivable&nb... ...ccounts decrease cash and appear with minus signs.2) Step 2 Classify the change in each balance sheet account as an operating, or investing, or financing activity and inclose it in the appropriate column of the work sheet using the same sign as the first column. 3.) Step 3 Sum the entries in the Operations, Investing, and finance Columns and net the 3 sums to ensure that they equal the net change in cash. ***Things to Remember***In T-accounts the balance are as followsAsset balance on the leftLiability balance on the rightStockholders equity balance on the rightBalance Sheet is written as followsAssetsLiabilities Stockholders equityIncome Statement is written as followsSales Ot her RevenueCost of Goods SoldExpensesNet IncomeStatement of Cash Flows (Indirect Method) is written as followsOperations Investing backing

Challenges Facing 5 Star Hotel Businesses Essay

The hotel industry contributes significantly to revenue generation through customs, license fees, value added tax, landing fees, and exercise duty. The revenue generated plays a significant role in the overall exploitation of put downnt economy as well as the global economy. The hotel industry, under the umbrella of tourism and hospitality, has faced numerous challenges that have direct to a stagnated growth. Most 5-star hotel businesses across the globe often shift their operation to restaurants that have potentially limited their growth. Most hoteliers have mentioned short comes in postulate and supply that are not in sync. Likewise, the market for five-star hotels is growing at a slower rate that demands operational efficiencies to have a bigger take of the pie. As such, this paper discusses the challenges experienced by five-star hotels in this century based on current research validations.Description of a 5-Star Hotel and Rationale for the ChoiceThe experimental condition five-star hotel is most often associated with ultimate prodigality and by implication, expense. Five-star hotel groups are committed to displaying conduct through their behavior and actions. Hotels promote corporate citizenship through their strategic private-public partnerships. The import of hotels is to reduce malnutrition, enhancing employment, promoting indigenous craftsmen and artisans. Five-star hotels present a unique scope and opportunity that enables the development of raw potential individuals to a skilled workforce, which according to Chandana, are at once employable by the key players in the hotel sector (Chandana, 2013) Likewise, five-star hotels drive myriad community projects that emphasize on food production, housekeeping, kitchen management, spas, and customer service to promote stinting empowerment for candidates from vulnerable social and economic backgrounds. The rationale for choosing the hotel sector is due to their capability and previous good record in g lobal economic performance. However, the challenges veneering the hotel sector are numerous and solutions are readily available. Likewise, the commitment of the hotel sector in economic development, creation of employment, food security campaigns, and environmental sustainability is significant for growth careers in the sector.Shortage of Qualified EmployeesAccording to a study conducted on the Romanian 5-star hotels, approximately 40 percent of the 5-star hotels are facing the shortage of qualified employees. Besides, Haidment (2007) predicts that inwardly the next ten years, employee shortage in terms of talent in a five-star hotel would increase by 15 percent. As such, five-star hotels around the globe, according to him, go out face challenging times from the human pick point of view. However, the problem is not the presence qualified and talented candidates to work for these hotels rather it is the inability of these hotels to soak up talented and qualified candidates for the hotel industry (Haidment, 2007). The deficit mainly refers to the specialized positions such as receptionist, cooks, pastry cooks, chambermaids, and waiters. The study further reveals that the number of vacancies in five-star hotels is continually change magnitude with 11, 000 jobs announced annually, according to data forecast by World Travel and Tourism Council (2007). The causes of labor shortage in five-star hotels, Haidment (2007) explains, begin with the shrinking of the population due to emigration. Besides, the overleap of national integration plan to and action plan to support the development of human capital in the hotel industry, 5-star hotels, in particular, partially explains the deficit of employees in 5 star hotels.Look morethe basic economic problem essayInsufficient Employee Training and DevelopmentThe current market for 5-star hotels is highly warlike and requires skillful workforce to remain successful in the competitive hotel sector game. Boella and Goss-T urner, (2005) indicates that one of the major obstacles that affect the workplace of 5-star hotels is the lack of employee facts of life and development. According to him, employee curbing is an essential process that should be designed and implemented continually in any 5-star hotel as well as other firms. The significance of human resource department is to improve the attractiveness of the organization by providing the employees with skills, knowledge and attitudes that in turn improves their current job performance (Boella & Goss-Turner, 2005). However, five-star hotels have experienced limited development activities that have reduced the acquisition of new knowledge and skills for the purposes of employee career and personal growth. The current economic downturn has hit five star hotels with appalling impacts all over especially Europe and U.S. Thus, the productivity of the employees in the sector, according to Boella et al. (2005), has reduced in double digits further challe nging the organizations in meeting their establishment goals.Insecurity terrorist act is a global problem affecting both the developed and developing countries. According to Chandana, (2013) terror groups that exist in many nations have led to a sharp economic downturn. In particular, the hotel industry is a sector that provides revenue for the government and employment to numerous people globally. However, the acts of terrorism have led to the culmination of some 5-star hotels and numerous people rendered jobless. Chandana, (2013) notes that most five-star hotels, especially, in developing countries relies on visitors from abroad touring the nation. However, the threat due to terrorist and bandits in these countries has led to decrease in locomotion and tourism activities. For instance, the recent terrorist activities and attacks by bandits in Kenya and Nigeria have seen some countries such as U.S warning their citizens to visit these countries at their own risk. Yet, these countr ies have five-star hotels that heavily shore on of foreign visitors that seek the services of their facilities considered expensive for most of their citizens.Therefore, terrorist activities and bandit attacks, according to Lockyer (2007), provides a significant challenge to five-star hotels and the tourism sector at large. Also, bandits that reside within the countries have discouraged domestic tourism with the few potential visitors of 5-star hotels avoiding such places. Lockyer, (2007) further highlights that 5-star hotels attract terrorist activities as some of the agendas derived by the terrorists aim at seeking audience of the high class. Thus, the terrorists keep on storming 5-star hotels and kidnapping and killing people. In a nutshell, the resultant victim in this tussle is the five-star hotel investors that experience staring(a) losses leading to closure in extreme scenarios.CompetitionFierce competition among the 5-star hotels has recently underscored by the increased o pening of more hotels across the globe. Currently, luxury hotels are build up to 180-story with numerous rooms and reduced charges. The cut-throat competition among the hoteliers has led to the withdrawal of some hotels and mergers. Lockyer, (2007) writes that hotels have experienced mergers and acquisitions to achieve competitive improvement in the market. Due to the decrease revenues, merger and acquisition among hotels are the key marketing strategy of sustaining a competitive market. As such, numerous hotels are squeeze into mergers and acquisition, thus shutting their individual objectives.ConclusionFive-star hotels around the world have put downed numerous challenges over the past, according to research. The main challenges facing five-star hotels are competition, insecurity, and lack of competent employees. However, in order for five star hotels to survive the management must set most efficient strategic goals, identify the needs for implementing the goals, train employees and equip them with skills and knowledge required for job performance. Likewise, employee motivation to improve their skills is essential for curbing some challenges facing the hotel industry.ReferencesBoella, M. & Goss-Turner, S. (2005), Human Resources Management in the Hospitality Industry, capital of the United Kingdom ElsevierChandana, C. J. (January 01, 2013). The Canadian hotel industry innovative solutions to secure the industrys future. Worldwide Hospitality and Tourism Themes, 5, 2, 219-230.Haidment, F. (2007), Human Resources 2006-2007 Annual Editions, London Then McGraw Hill CompaniesLockyer, T. L. G. (2007). The global hotel industry Sustainable management. New York Haworth Hospitality & Tourism PressWorld Travel and Tourism Council (2007), Romania Travel &Tourism Navigating the Path AheadSource document

Research objectives Essay

Because of the success of proportionateness scorecard, there are enormous volumes of information on the practice of BSC, but this study will examine the phenomenon of balance scorecard with Saudi-Arabian Pepsi as the reference agency. The study will review the book (Translating strategy into action) by Kaplan and Norton as well as many pertinent literature on the subject. It is the position of this study that BSC is a genuine business elevator, so this start will flip the necessary efforts to present authentic rise in support of that position.research objectives The objectives of this study are to outline and analyze the fundamental principles of the Balanced Scorecard musical arrangement. The paper will trace the formulation of the system and review some of the available data on its effectiveness. Also the paper will make an objective judgement on the advantages and disadvantages of its application. Since this is designed to ascertain the adaptability of BSC to Pepsi of Saudi Arabia, the paper will conclude with a critical insight on how Pepsi could benefit from BSC, based largely on data fromthe action review of some other corporations that have implemented the BSC management system.QUESTIONS EXPECTED TO BE ADDRESSED BY THIS STUDY Though questions abound on this study, but this discourse will tenseness greatly on the matters that address the application, and the structure of Balance Scorecard. The major perspectives as advanced by Kaplan and Norton will be presented and analyzed in depth . It moldiness be emphasized that the system is an objective, responsive system. It could be followed with distract data analysis, and adjustments could be made whendesirable.The paper will provide the necessary steps that could be followed in order to attain a desired result. Because this dialogue has taken sides in favor of the BSC, it will clearly present the known benefits of implementing the system. But it moldiness be emphasized that there are some drawbacks i n the BSC system. Those drawbacks would equally be outlined. All the important steps in the implementation of the BSC will be discussed, and the different roles that different levels of a corporate entity would need to play will be enumerated as well.All of the team members must non only make a commitment, they must participate in the process. Every department must know its participating role in the implementation of BSC, and this work will stage what those roles ought to be, and how to ensure that they are diligently executed. It should as well be recognized that it is not enough to design and construct a BSC, the question is would it be used? No benefits would accrue if the built BSC is not used. Of course the most important question is that of the applicability of the system by Pepsi Saudi, that questionwill be adequately address in this process.CHAPTER TWO BOOK AND LITERATURE ANALYSIS. PERFORMANCE MEASUREMENT Before the advent of BSC, a questionnaire by the national associati on of accountants indicated that about 60% of accountants were not satisfied by their performance measurement system, primarily because of its reliance on purely financial metrics. But since the implementation of BSC that dire view is go around. (Nevin 2003).Performance measurement technique is used to compile data on many subjects, highschool academicians use performance measurement to keep track record of behaviors of students whose behaviors required to improvement. The significant point here is that the actual behavior improvement could be measured empirically, scientifically and with discerning accuracy. So it is not surprising that corporations would also adopt performance management system. Corporations use performance measurement to keep record of its effectiveness, and its efficiency. It is used to tabulate quality and productivity. It is also used to keep records of seasonableness and safety.(Nevin, Paul 2003). With an effective performance measurement system, companies can a develop a sustainable structure for its strategic planning, and its goals. It helps companies assemble a clear mission, with appropriate resources, on long term intervals. With it companies can maintain accountability for its performance or lack of performance. By using performance measurement companies are break up able to analyze and validate its results. It can also use it to acquire timely feedbacks, which could be used to change the direction of a given project or to move a project forward.So in total, performance measurement could help and organization to make informed decisions, to appraise its performance and to tyro an improvement as needed. (Nevin, Paul 2003). I suppose we can say that performance measurement is a close cousin of BSC. However a performance measurement system could limit its benefits if it loses sight of key performance drivers. And it could be quite expensive to set-up a performance measuring unit, but most companies appear to agree that the cost is worth it at the long run. (Kaplan & Norton 1996).

Siddhartha: Journey Towards Self Discovery

A Journey Towards Self-discovery By Gabrielle Revelo Behind all the endeavors of Siddh trickha ar speedys that steer him to a different path. Thus, he experiences some different faces of the world throughout his journey of discovering the truth within himself. In attaining truth, it is essential for Siddhartha to discover the concord of the world. One cannot find the reality in ones being if the world itself is disintegrated a vital parcel of self-discovery is unity of the world.It is in the unity of the physical world where Siddhartha discovers the key concept of finding truth in his have got persona. Therefore, finding unity with the world can co-exist with profound personal satisfaction in support. Everything that happens to Siddhartha piles up to realizations, because through his experiences he gains adequate understanding, which eventually leads him to the net knowledge, which satisfies all his worldly desires. In the end, Siddharthas encounter with Vasudeva really matte rs the greatest in his quest of finding truth.It is the ferryman who served as the catalyst for his self-discovery. Finding the unity of the deadly world is a constituent in achieving self-discovery Siddhartha only attains the truth within him through discovering the unity of the world. When Siddhartha exposes himself in a dissociate world of materialism with Kamala and Kamaswami, which Siddhartha denotes as the game of Samsara, he ends up with a vital realization Then Siddhartha knew that the game was finished, that he could play it no longer. A shudder passed through his torso he felt as if something had died (85).As Siddhartha recognizes the disunity of the world, he feels nauseated with himself, and shares a mutual perspective on how he perceives the world. Through Siddharthas perception of a disunited world, he is unable to find the unity in himself. But as Siddhartha escapes the world of spirituality, in being a Brahmin, or a Samana and when he flees his life of materialism with Kamala and Kamaswami, Siddhartha ventures in the first representation of the unity of nature, the river this is when Siddhartha reaches to a the ultimate discovery From that hour ceased to fight against his destiny.There shone in his face the serenity of knowledge, of one who is no longer confronted with conflict of desires, who has found salvation, who is in harmony with the stream of events, with the stream of life, full of sympathy and compassion, surrendering himself to the stream belonging to the unity of all things. (136). Through the unity of nature, Siddhartha hears the sound of apotheosis or the sound of contentment within him. It is when he witnesses transcendence of the world where he discovers his being.Govinda wanders in the riverbanks to hear for himself the words of a sacred ferryman who has been the talk of the town. He then discovers that the ferryman is no other than his childhood friend Siddhartha as their conversation concludes Govinda notices in his fri ends appearance He no longer aphorism the face of his friend Siddhartha. Instead, he saw other faces, many faces, a long series, a continuous stream of faces hundreds, thousands, which all came and disappeared and yet all seemed to be there at the same time, which all continually changed and renewed themselves and which were yet all Siddhartha (150).Through Govindas divine impression of Siddharthas physique, it ascertains Siddharthas achievement of peace. He is the sole witness of Siddharthas self-discovery. Siddharthas life from being a clever Brahmin, a patient Samana, a lavish businessman, and as a ferryman are all essential towards his self-discovery for they have indicated directions to Siddartha and eventually those prompts leads him towards self-discovery.As Siddhartha departs his life with his parents, the Brahmins, he follows the way of the Ascetics after so many years of living the life of an Ascetic, Siddhartha moves further to examine enlightenment from the Gotama, th e Buddha This fruit, for which we are already indebted to Gotama, consists of the fact that he has enticed us away from the Samanas. Whether there are still other and better fruits, let us patiently wait and see (23). As Siddhartha absorbs the knowledge that the Samanas once imparted to him, it directs him to a different path.Through his constant longing for discovering truth, Siddhartha acquires more understanding that was essential to decode the present towards truth. By the time Siddhartha absorbs the teachings of his previous spiritual life as a Brahmin and a Samana, and as he parts ways with the promise of Buddhas enlightenment he goes to the town and experiences the domain of materialism it took many years for Siddhartha to crash upon another realization I have had to experience so oftentimes stupidity, so many vices, so much error, so much nausea, disillusionment and sorrow, just in order to become a child again and arrest anew.But it was right that it should be so my eyes and heart acclaim it (96-7). Through experiencing another perspective of life, Siddhartha finally grasps the notion that truth is not defined by materialism. It is another milestone in his life, which forces him to reevaluate his life. Finally as Siddhartha encounters nature, represented by the river he finally locates the final parcel of his realization Within Siddhartha there slowly grew and ripened the knowledge of what wisdom really was and the goal of his long seeking.It was nothing but a preparation of his soul, a capacity, a secret art of thinking, feeling and breathing thoughts of unity at every moment of life (131). In the terminal phase of Siddharthas realization, wisdom is reflected on his journey. Various directions prompt Siddartha to take up different lifestyles. Siddharthas encounter with the ferryman, Vasudeva impacts him the most in his journey towards self-unity it is the ferryman who introduces the vast knowledge of nature to Siddhartha, whom Siddhartha eventuall y perceives, and ultimately attains peace.After Siddhartha awakens from his long syncope to reality, he approaches a ferryman whom he adores his capabilities I also thank you, Vasudeva, for listening so well. There are few people who know how to listen and I have not met anybody who can do so like you. I will also learn from you from this respect (105). Siddharthas appreciation of the ferrymans listening capacity, the very first time they decide to venture together, directly highlights the ferrymans importance to Siddharthas search. The peace that Siddhartha observes from Vasudevas go out becomes his goal.When Sidhartha recognizes the ultimate power of the nature, in the moment of self-discovery, he remembers an essential person This knowledge matured in him slowly, and it was reflected in Vasudevas old childlike face harmony, knowledge of the eternal perfection of the world and unity (131). Through Siddharthas comparison of perfection to Vasudeva, demonstrates Siddharthas recog nition of his predecessors great contribution to his realization. Moreover, Siddhartha exhibits his owed learning to the ferryman through recollecting his image to his experience of peace.Siddhartha explains to Govinda the great realization that Vasudeva came about When this holy man went off into the woods, he new everything he knew more than you and I, without teachers, without books, just because he believed in the river (147). Siddhartha illustrates the richness of Vasudeva through explaining to his friend the realization that the ferryman once imparted to him. Through Sidharthas demonstration of his shared understanding with Vasudeva to Govinda, ascertains the vitality of Vasudeva in his search for truth.

Art History Slide Notes

Venus of Willendorf from Willendorf, Austria 28,000 25,000 BCE Lime orchestra pit Naturhistorisches Museum, Vienna Paleolithic representation of a char female anatomy is exaggerated serves as a fertility im epoch no facial features, just hair/hat freestanding sculpture Statuettes of 2 worshipers from the Squ ar Temple at Eshnunna (Tell Asmar), Iraq 2700 BCE (early dynastic/Sumerian) Soft gypsum and inlaid with shell + black limestone Iraq Museum, Baghdad represent mortals praying tiny beakers were utilise in religious rites custody wear belts + fringed skirts + have beard + shoulder-length hair women wear long robes heads tilt upwards with large open eyes not proportionate, eyes= excessively big and hands=too small Bull-headed lyre from grave accent789 (Kings Grave), Royal Cemetery, Ur (Tell Muqayyar), Iraq 2600 BCE Bulls head = gold leaf everyplace a wooden affectionateness Hair, beard = lapis lazuli University of Pennsylvania Museum of Archaeology and Anthropology, Philadelphia sound panel depicts a hero grasping animals that look human, serving at a banquet + vie music Spotted horse+ negative handprint rom Pech Merle, France 22,000 BCE (Paleolithic) paries painting (cave) negative hand imprints horse in profile Hall of the Bulls from Lascaux, France 15,000 13,000 BCE (Paleolithic) coloured and non-coloured silhouettes Wall painting of horses, rhinos, aurochs from Chauvet Cave, Vallon-Pont-dArc, France 30,000 28,000 BCE oldest cave paintings advanced features (overlapping animal horns) Bird Headed Man with Bison from Lascaux, France 15,000 13,000 BCE Paleolithic depicts a possible hunting scene early example of a communicativeVictory Stele of Naram-Sin from Susa, Iran 2254 2218 BCE (Akkadian empire) Pink sandstone Louvre, Paris king defeats his enemies one has spear through throat, one begs for mercy, one thrown off cliff 3 stars=3 gods hierarchy of scale is used to emphasize kings absolute power and influence he is the foca l point b/c he wears horned crown (signifies divinity) + larger + leads army (who look at him for guidance) up the mountain + in profile diagonal tiers, relief sculpture narrative Stele of Hammurabi from Susa, Iran 1780 BCE (Babylonian) BasaltLouvre, Paris top = relief of Hammurabi with sun-god, Shamash Hammurabi salutes Shamash, hand up and is able to rule as he is given permission from Shamash one of the first examples employing foreshortening (representation at an angle) e. g. Shamashs beard = series of diagonal lines pallet of King Narmer (back) from Hierakonpolis, Egypt 3000 2920 BCE (Predynastic) Slate Egyptian Museum, Cairo relief carving utilitarian object carried eye authorship which was also used to protect eyes from sun circle stands for union of Upper + Lower EgyptKing of Narmer = detailed, largest, calve muscles, directional lines lead up to him, wears a crown, has a beard, has an aggressive pose, holds a baton, has a bulls tail, wears decorated kilt Horus K ings protector/falcon organized into registers very flat, linear Palette of King Narmer (front) 2 heads of a cow (top) with womans face = identified as goddess hieroglyphic represent Narmers name narrative stratagem King Narmer combined Upper + Lower Egypt Khafre enthroned (Statue of Khafre) from Gizeh, Egypt 520 2494 BCE (4th Dynasty) Old Kingdom Diorite hardest stone to sculpt Egyptian Museum, Cairo idealistic portrait carved for the pharaohs valley temple and for the king to reside in, in case the mummy disintegrates king sits firm/rigidly upright on throne (fused) bare-chested, detailed kilt, feet placed firmly on the ground, right hand fisted, mendacious beard attached, royal linen nemes headdress with the uraeus cobra of kingship on the front, looking strong and young (regardless of age), calm, head tilted just about upwards might have held omething heavy in his handa symbol that shows Khafre=king thrones legs show intertwined lotus and papyrus plants (which get hold to be symbolic of the united Egypt) falcon sits on the back of his head with its wings around for protection. falcon=Horus perfectly symmetrical, flawless, well-developed, muscular body to show that he was a divine ruler statues function was to make sure it lasted for eternity, so no breakable parts Menkaure and Khamerernebty from Gizeh, Egypt 2490 2472 BCE (4th Dynasty) Graywacke Museum of Fine Arts, Boston double-portrait, high-relief sculpture, contained sculpture she holds onto him, signifies that they are married carved for Menkaures valley temple Menkaure is rigidly frontal, his arms lie straight and close to his well-built body, has clenched fists, scour with left foot foregoing body stays rigid, physique is idealistic, short beard Khamerernebtys right arm encircles the kings waist, left hand rests on his left arm, garb is light to show female form both look out into space, not at each other function to show the timeless constitution of the stone statu e that was also designed to provide an eternal substitute homeNefertiti bust by Thutmose from Amarna, Egypt 1353 1335 BCE (18th Dynasty) bran-new Kingdom Painted limestone Agyptisches Museum, Berlin Nefertiti (Akhenatons wife) has expression of charm musing + sensitivity + delicacy work, unfinished b/c of missing left pupil long curved neck balance long crown, depressed right ear portrayed as elegant beauty, symmetrical strand in Thutmoses workshop purpose? Thutmoses model Akhenaton, Nefertiti, 3 daughters from Amarna, Egypt 1353 1335 BCE (18th Dynasty) red-hot Kingdom Limestone Agyptisches Museum, Berlin sunken relief intimate family portrait = new, never been done before undulating curves replace rigid lines figures possess prominent bellies (characteristic of Amarna period) family bask in life-giving rays of the Sun (Aton, the sun disk) mood = informal, anecdotal Akhenaton lifts 1 daughter to kiss, one sits one Nefertitis lap who gestures toward father, younge st one reaches to touch pendant on finds crown flowing scarves suggest wind Innermost coffin of Tutankhamen, from his tomb from Thebes, Egypt 1323 BCE (18th Dynasty) New Kingdom Gold with inlay of enamel + semiprecious stone Egyptian Museum, Cairo tomb contained sculpture, furniture, jewelry mummy within the innermost of 3 coffins dressed in official regalia, nemes headdress, fake beard effects of cloak and tomb treasures express power, pride, wealth innermost coffin gold, portrays pharaoh as Osiris (god of underworld/afterlife) Egyptians enjoyed life loved to eat + drink loved and embraced life believed afterlife = important evolved and made their gods (sun gods) left behind artworks to show that the kings were to exist eternally in the afterlife majority = farmers had intimate relationships with Gods preserved bodies made solid tombs that preserved materials wore jewelry to look good, loved precious stones would never have bothered to live in Egypt if it werent for the Nile believed that they would have a straight narrow path give care the Nile believed that people have spirit nerve kingdom disintegrated, Egyptians were invaded by the Hyksos (shepherd kings) with chariots + horses, but were later overthrown by Ahmose Ahmose = 1st king of the 18th Dynasty (first to call Pharaoh), ushered in the New Kingdom, in which borders were extended and new capital, Thebes (in Upper Egypt)became a luxurious metropolis with palaces, tombs, temples have ceremonial meal/feast/banquet at the deceased tomb 1/year purpose?Commune with deadFacts about Egypt houses = mud brick and were made to not last Nile river (longest river on Earth) floods 1 a year desert = sand, alter no rainfall for decades rich mud = good for growing plants ultimate god Re = is the Sun, creates dry land, creates life by ejaculating/spitting, creates gods of dryness/wetness only besotted people could afford mummification between the Old and Middle kingdom, Egypt was in a state of civil unrest rock-cut tombs were characteristic and became popular during the middle kingdom, even replaced the mastaba as standard Egyptian tomb temples were built to honour pharaohs, gods long narrow passageways = characteristic of Egyptian temples (eg, Hatshepsut + Amen-Re) successful hunting = metaphor for triumphing over death + disorder, which ensured a happy existence in the afterlife King Tut died at 18 NEW KINGDOM temple of Hatshepsut, Ramses, Amen-ReOld kingdom = pyramids Middle kingdom = rock-cut tombs New kingdom = temples Predynastic Period Early Dynastic Period Old Kingdom (3,4 dynasty) Middle Kingdom (11-14) New Kingdom (18,19)Old stone age (Paleolithic period) Sumerian (3500-2340 BCE) Akkadian (2340-2180 BCE) Babylonian (2125-1750 BCE) Mastaba an Egyptian tomb made of brick/stone that is rectangular in shape with sloping sides, featuring a chapel with a false door. Some included a serdab a small room that housed a statue of the deceased elong ing to take into next world portrait sculpture he who keeps resilient Slide exam Title, Artist, Date, Period, Medium. Be able to analyze style + significance, be able to compare MINOANS No big statues, no ideas that there were kings, built palaces on slopes, bull-leaping ceremonies, typical to have columns with cut stone bottoms, artists painted on wet plaster (fresco) which has the advantage of a picture staying on the wall, Minoans adored nature , 2 key elements Minoan art line and color.Unlike the Egyptians who painted in fresco secco (dry fresco), Minoans painted on a white lime plaster and used a true (wet) fresco. Volcanic eruption on Thera (Cyclades), 4. 12 big eyes, holds snake, skirt has folds, snakes didnt come from Crete, came from Asia Minor. Unlike Egypt, no temples/monumental statues of gods, kings, or monsters have been found in Minoan Crete, Minoan sculptures usually small in size, Proto geometric Geometric Oritentalizing Archaic Early classical High clausal new -fangled classical Hellenistic

Banksy Art Btec

Banksy Banksy is a english graffito street artist. His street art combine dark humor with graffiti done with a distinctive graffiti technique. His artistic works of political and social commentary have been featu florid on streets, walls, bridges of cities through verboten the world. This graffiti street art that banksy created shows the feeling of sadnes, in a focusing that he has created stair and detail using stencil art technique makes the create note different and unique, as though there is only on of this kind.It brings out political views wich is what banksy wants to do with his art but he does it in a way that his art looks different than others, also it is street art, so he wants something to stand out and people to notice, this depiction draws attention because it uses only black and white nebuliser paint which makes it a to a greater extent bold drawing, however he still creates chant and subject by using black, or white outlines.I give care this launch of art b ecause it authentically brings out what Banksy wants people to notice, the way he uses tone and different effects with his spray paint makes me want to look at the painting and realize what his hidden meaning behind it was.I like this piece of street art by banksy because he again uses tone and effect in a way that no one has done before, he uses stencil but the white and black colours contrast and make the art seem like its been sprayed with alot of care, also the fact that there is only colour on the flowers but everything else is black and white in this piece of spray paint gives the art more of a warm feeling other than it being about violence and worry, it shows the feeling of warmth, he has also included alot of detail in the flowers themselves, which he hasnt really done in the rest of his pieces.Leonardo Da Vinci Leonardo Da Vinci multicolor the Mona Lisa, I think this piece of art is a stunning unique painting, it brings out the amazing beauty of Italy and how times were, he has used alot of brown and blue colours which make the painting flow really nicely. He has used tone and effect to make the woman come to life as though she really is real. He has used opposite colours wich create the natural effect to this painting. He has taken great consideration in fine detail and the colours he has picked, we can tell theyve been picked with alot of care and taken time to be thought about.Overall I think thi painting is a stunning piece of art. Leonardo Da Vinci also painted La belle Ferroniere. he has used tone and effect again with great care of the colours he has chosen in this painting. He has taken more consideration of detail in, for example her red dress in wich you can see alot of the lining which creates a very realistic design of her dress, he has also once again made the painting come to life with the creme and rosie cheeks. He has taken care and detail. Alot of tone and shading has been used. This piece is unique and probably would not be able to be painted again.

Classical Model of Decision Making

International diary of descent and Management June, 2008 The Classical Model of ratiocination reservation Has Been Accepted as not providing an Accurate Account of How People Typic in ally Make Decisions Bin Li Foreign Languages Department, Guang Dong University of Finance Guangzhou, 510521, China e-mail emailprotected com Abstract Decision make is an accepted part of everyday human life. People all make varying importance ratiocinations every day, thus the approximation that end making can be a rather difficult action may seem so strange and unbelievable.However, a large account of experiential studies lease shown that most people in organizations be a great deal poorer at decision making. Therefore, people began to pay more attention to understand calorific to make a suitable decision. Keywords Decision making, Rational decision-making, Demonstrate unmixed decision making 1. Introduction Decision making is iodine of the most underlying processes in organizations an d a basic task of management at all levels. check to Cole (2004151), decision making is a process of identifying a trouble, evaluating alternatives, and selecting one alternative. During the whole process, people are making the best selection from among some(prenominal) option based on the current situation. Additionally, Rollinson (2002) considered that decision making is the process of producing a solution to a recognized caper. There are terzetto basic activities involved in decision making intelligence activity, design activity and choice activity. Although all the decisions are made based on these three main activities, not all decisions are the same (www. bized. ac. uk). Some are relatively childlike and others involve a more complex range of considerations.Consequently, people need an approach to understand decisions making. Good decision making is an essential skill for career success generally, and effective leadership particularly. 2. The unequivocal decision makin g pose The traditional approach to understanding individual decision making is based upon classical decision making theory or the keen-sighted economic sit down (Huczynski & Buchanan, 2001). The classical view of decision making has always integrated the concept of rationality and rational decisions within the whole process of discussions and prescriptions.Obviously, a rational decision-making process is often suggested as the way in which decisions should be made trough those three activities, and it involves the following strictly delimit sequential process shown in Chart 1 (Heracleous, 1994). It begins with seeking to ask the right questions, continues by discovering creative answers and finishes by making sure that the chosen solution is valuable and useful. According to Hucaynski & Buchanan (2002740), rationality is equated with scientific reasoning, empiricism and positivism and with the use of decision criteria of evidence, logical argument and reasoning.And the rational decisions are decisions which are based on the rationality. The advantage of the classical form is to indicate a rational approach that can be applied to the line of work of reaching decisions in organizations. On the other hand, Lee et, al. (199918) considered that classical decision theory views the decision producer as acting in a valet de chambre of hump certainty. It assumes that decision makers are objective, have complete reading and consider all possible alternatives and their consequences before selecting the optimal solution. (Huczynski 2001738) Based on the definition above, it is reform that classical decision making theory is derived from several assumptions. However, all those assumptions are not reality within this modern information age. Herbert (1981) agreed that this process is underlain by certain assumptions and characteristics, which are highly unrealistic in practice and are widely argued among managerial field. In the managerial field, how to make a s uitable decision is very important.Faulty strategic and operational decisions can and must seriously weaken companies competitiveness. It is possible misleading to a completely wrong developing direction. According to the research by Robbins (2003), he considered that classical model of decision making could not fully represent how people make decisions in organizations, because people do not know how accurate the data is used to make decisions, how reliable are the estimates of the probabilities and how useful the data is related to the event. 151 Vol. 3, No. 6International Journal of Business and Management Besides all above reasons, there are others evidence to challenge classical assumptions, which to demonstrate classical decision making model is not providing an accurate account of how people typically make decisions. In general, based on the research by Robbins (2003), he summarized all the assumptions of classical decision making model illustrated in Chart 2. Robbins (2003) considered that all these assumptions are subjective and can not represent the real situation in the practice.Cole (2004) alike agreed with that all these assumptions would be correct as people in a completely perfect world where does not exist. Moreover, all these assumptions would be disadvantages as people could not discover this model entirely relies on the accuracy of the data used and must require qualitative input to give complete picture. Based on the disadvantages of classical model of decision making, in the following section, it is going to stick to the sequence of classical model of decision making to challenge its assumptions in details one by one. 3. Further analysis in the decision making modelIn the first-year step of classical model of decision making, people have to identify what problem they face or deal with. And the model assumes that all the problems are easy to be defined and discovered. In fact, there are two types of problem. One is bounded problems, whic h means that problems that can be more easily defined and treated as separate from the place setting in which they exist (Rollinson, 2002254). Under this situation, people can easily define the problem, because the problem is usually small, less important and is not complex without limit by time or cost.Obviously, these kinds of problems will have actual solutions in practical experience people have enough knowledge to define the genius of the problem, such(prenominal) as an organization makes a decision to purchase a new machine to replace the old one, which is an easy decision to make without more limitation by others factors. Thus people can continue to make decisions through the classical model. However, there is another kind of problem which is unbounded problems. In general, these kinds of problem are much more complex then ounded problems in terms of scale, implications or time of problem. It is necessary to recognize the nature of the problem before identification. Rollin son (2002) defined that unbounded problems are ambiguous problems that are harder to define and which cannot easily be separated from the context in which they exist (Rollinson, 2002254). Therefore, in the first step of the classical decision making process, people are hard to establishly define the nature of every problem, so that there is a trap within the first step, because there are many unknown factors surrounding the problem.People in any organizations who make decisions have to be care about the real nature of the problem and various factors which influence the development of the whole problem before defining. Moreover, unbounded problems may be new problems which people do not have any kinds of knowledge and solutions. Under this situation, people are lacking knowledge to handle the problem leading to making wrong decisions. To illustrate an unbounded problem in organization, Koran electric giant Samsung Electronics has some worries about its ageing product line in the ear ly stage of its development.This scale of the problem is much larger and has potentially serious implications for the whole organization, which has strong influence in the future. However, although Samsung has noticed about the age of its products, there is little clarity about whether a problem actually exists or what its nature might be. Also, management team did not find out a clear solution at that time, and then a replacement range of products cannot be selected, because the cost, sales and production implications are not known.In the case of this example, it is proved that the nature of problem is quite different. still under the situation, which people can easily define the actual nature of the problem, people can apply the first step of classical decision making. done discussing the bounded problem and unbounded problem, it is clear that the nature of each of those problems is different. It is not just the size of the issue that is significant. Consequently, the first ass umption of classical model, which problem is clear and unambiguous, did not come into existence.As to the third stage of the classical model, that comprehensive search for alternative courses of action and their consequences is feasible and is carried out is completely wrong. It assumes that the decision maker have entire information about the consequences of alternatives. This assumption is the most serious mistake in decision making theory. To illustrate its mistake, there are several aspects to challenge decision makers abilities and awareness.One is that some alternatives will not have occurred to the decision maker, since there are too many. Cole (2004) suggested that everything in the world is changed all the time. Decision makers can not catch all the information by his or her ability. When decision makers intend to legitimize their chosen courses of action, by the appearance of rationality, empirical studies show that memory search is the initial tactic followed, and only if the problem persists is a more extensive search undertaken(Heracleous199418).This statement indicated that most people making decision depend on their brain. And this kind of search for possible solutions and their consequences is largely informal, qualitative and conditioned by the organizational nature and regulations. 152 International Journal of Business and Management June, 2008 However, the brain is not a stable and mature tool to process all the information. In fact, it is totally out of ability to process information that is related to decision maker.Morse (200642) indicated that the primitive, emotional parts of peoples brains have a power influence on the choices people make. Decision makers are not rational beings, because individuals are lacking of the mental capacity to store and process all the information related to the decision (Huczynski & Buchanan, 2001). Additionally, personal context will drive decision maker from clear objective to confused objective due to th eir desire, because they do not know how to deal with personal taste perception when it has conflict with decision.On the other hand, every decision is made within a decision environment, which is defined as a sequence of collecting information, alternatives, values, and preferences easy within the time of the decision (Daft 2001). However, both the development of alternatives and the selection of an optimum solution will be limited by organizational objective and polices, and by the attitudes of managers and other employees, even by the external environment. This statement indicated that fail to bring the right approach to collect information leading to overlooking information hey are not expecting and obeying others regulations. 4. Conclusion In short, in terms of peoples abilities, it is crazy to collect all the information due to many external and inner factors around the organizations (Huczynski & Buchanan, 2001). As to peoples awareness, it still has limitations. The emotion al parts of peoples brain still have strong influence on decision makers behaviour and choices (http//cogsci. uwaterloo. ca). Thus making a practical decision is not just collect as much as information which is impractical to estimate many of the consequences considered.It is considered that most people are not aware that the approaches they used are limited within their awareness. References (2008). http//cogsci. uwaterloo. ca/Articles/Pages/Emot. Decis. htm Accessed 27 January 2008 Bazerman. M. H. (2006). Judgment in Managerial Decision Making 6th ed. , saucily York Chichester Wiley. Belmonte, Joe. Circuits Assembly. (2006). What Do We Control? Vol. 17 Issue 4, p20-21, 2p Cole, G. A. (2004). Management Theory and Practice 6th ed. , London Thomson Corbett. J. M. (1994). diminutive Cases in Organisational demeanor Basingstoke Macmillan Daft . R. L. (2001). Organization Theory and Design 7th ed. , Cincinnati, Ohio South-Western College Publishing Heracleous. L. T. (1994). Managemen t Development Review, Vol. 7. No. 4. p 15-17 MBC University Press Herbert. T. T. (1981). Dimensions of Organizational Behaviour 2nd ed. , London New York Macmillan Collier Macmillan Huczynski, A & David Buchanan. (2001). Organizational Behaviour An Introductory Text. 4th ed. , Financial Times, Prentice Hall Lee, D. Philip, Newman. and Robert, Price. 1999). Decision Making In Organizations Financial Times, Prentice Hall Luthans. F. (1995). Organizational Behaviour. 7th ed. , London New York McGraw-Hill Morse. K. l. (2006). Introduce Organizational behaviour. 5th ed. , London Thomson Robbins, S. P (2003). Management 7th ed. N. J. Prentice-Hall Simon, H. A. (1978). The New Science of Management Decision Revised ed. , London (etc. ) Englewood Cliffs Prentice-Hall, 153 Vol. 3, No. 6 International Journal of Business and Management Figure 1. Classical decision model Figure 2. Classical model of decision making 154

Transworld Auto Parts

Christine Lam BA 453 Case Briefing Transworld Auto part November 11, 2012 Company Overview Transworld Auto Parts ( rap) is a Tier 1 manufacturer of original and after-market parts for automobile producers both in the United States and abroad. TAP focuses on manufacturing in two core product lines electronics and interiors. Apart from that, it as well separates its customer-centered divisions into four divisions luxury, economy, mid-priced, and truck. TAP also serves in three main geographic markets including North America, Europe, and Asia.Problem Definition Which of the two balanced spend a pennycard approaches better illustrates how Transworld Auto Parts can improve their ROCE by 8% given the current economic downturn? Situational Analysis Transworld Auto Parts belongs in the automobile manufacturing industry. This industry is precise susceptible to industry trends and changes because much of the industrys sales depends on the out-of-door environment which affects both consum er and supplier behavior. During 2008 when the economy experienced a planetary inlet, umpteen auto gors such as Chrysler and General Motors were on the brink of insolvency due to the decline in car sales.Utilizing the PESTEL framework to better understand the macro-environment, the recession reflects economic factors in the external environment which can influence the industry. The recession affected consumers in the sense that they possessed less disposable income, causing them to be less inclined to purchase new cars during this time. However, other aspects of the external environment can benefit firms within this industry. For example, with the rising automobile production in Asia, many suppliers can consider global expansion and developing sales in international markets.Many car manufacturers in Asia possess low labor be and a great demand in local markets, so suppliers within the industry have this opportunity to expand. Not only is it important to consider the industry an d external environment in which TAP operates in, it is also important to analyze its internal resources and capabilities in order to better understand the friendship. TAP currently has operations in four different customer-centered divisions luxury, economy, mid-priced, and truck. However, TAP decided to only focus on improving their luxury and economy division because these two divisions will allow TAP to compete ggressively and make the most profit, according to their research. Each of the separate divisions is managed by a separate manager and supporting staff. This allows Ellen Bright, CEO of TAP to distinguish results from separately division and form her own board of directors to make strategic decisions. TAP flourishes with this hierarchical structure because it allows the caller-up to micromanage each separate divisions profitability for the company and for it to implement any changes when necessary.Strategy afterwards Bright decided to cut the other two divisions, each manager from the luxury and economy division independently were assigned to create a balanced score card to describe their objectives on how to improve their division and what must be d ane to achieve their provoke companys target goal of an 8% return on capital employed (ROCE). Eckhardt, president of the luxury division presented a balanced score card that was simple yet with focused objectives for each aspect of the balanced score card.For example, the financial perspective contained 4 main goals increase ROCE, increase silver flow, increase tax revenue, and increase gross margin. The customer perspective simply included improve customer satisfaction, manage innovation, and initiation customer R&D partnerships. Similarly, the function perspective included two main goals reduce raw materials cost and maintain quality leadership. Lastly, the learning and growth perspective only included one objective increase employee engagement. On the other hand, Kwon, president of the econom y division took a more complex and descriptive approach with the balanced score card.He went into particular proposition about each of the four perspectives and proposed truly specific, action-oriented goals. He had akin financial perspective objectives, but each of the other perspectives contained about four or tail fin different objectives. For example, the learning and growth perspective contained six objectives train buyers on low cost procurement, enhance electronic interchanges with customers and suppliers, transform workforce into JIT/lean experts, make JIT/lean a priority for all workers, alight IT to support TQM and JIT, and enhance workforce capabilities in TQM.Both approaches of the balanced score card aim to attain similar overall goals. Below are some pros and cons for each approach Luxury Division- Pros focusing goals in broad chunks make it easier to attain, with attainable goals employees are happier, creating healthier company morale Cons too simple without spec ifically stating what actions must be taken in order to meet objectives, might cause confusion among employees Economy Division- Pros very detailed with specific measures and actions on how to achieve objectives Cons may seem to expect too much from employees, which makes goal appear to be and discourage employeesAction Plan After analyzing both approaches to the balanced score card, the economy division presented a more well thought out and action specific plan to reach the companys target goal. The most important factors to consider when analyzing balanced score cards are * Does it describe and link? * Does it provide incentives and balances? * Does it predict and plan? Kwon did a great job describing each objective and linking it to other perspectives of the BSC. This in turn created specific goals which are measurable.The objectives he proposed included both financial and non financial goals creating an overall balance. Lastly, his balanced score card plans for not only short te rm objectives but also long term objectives which helps plan for the companys prox success. In conclusion, Kwon had a better approach to the balanced score card and Bright should promote Kwon to the COO position. Appendix A Revised Balanced form Card for Luxury Division Objectives Measures Financial Perspective Increased ROCE ROCE Increase Cash Flow Year-to-date cash flow from operating activities Increase Revenue Year-to-date revenueIncrease Gross Margin Gross Margin % Customer Perspective Improve customer satisfaction global market share Be low-priced provider of quality % of components with prices lower than competitors Manage innovation of products subroutine of new products introduced, customer surveys Create customer R&D partnerships number of customers with whom TAP partners with Be highest quality provider customer surveys Process Perspective Reduce raw materials cost cost of raw materials with respect to % of revenue Eliminating defect rates baseball swing number of defectsImprove supplier base number of suppliers, ratings of each supplier Better inventory/demand forecasting % reduction in inventory carrying costs Improve manufacturing efficiency reduction in unscheduled downtime, % reduction in labor hours per part Learning and Growth Perspective Increase training of employees number of certified employees Increase employee engagement satisfaction surveys Aligning IT support % increase in IT spending Managing tools employee uses employee survey

Rfid Monitoring System With SMS Essay

CHAPTER IINTRODUCTIONTechnology refers to the application of scientific fellowship for practical purposes. Over the years, technology brought forth distinct products that would make mans biography more convenient and enjoyable. The products include, merely are not limited to computers, televisions, radio, satellites, light bulb, automobiles, robots, and mobile phones. Others include virtual simulations of real life phenomena like life simulation games, virtual assistants and artificial intelligence. Technology greatly affected mankind as it helped them achieve subjects which may seem impossible to attain and gain virtue and knowledge from things which may seem complicated to decode or understand. done the years to come, technology allow continue to lead man to the path of scientific advancement.A virtual pamper is a type of an artificial human companion. practical(prenominal) kisss differ from real pets as they have no concrete carnal form separate than the hardware the y run on. On the other hand, like a real creature, if a virtual pet is neglected, it can get nauseous and die. Interaction with virtual pets may or may not be goal oriented, depending on the role pseud. If the interaction is goal oriented, indeed the player must deem it alive as long as possible and often help it to grow into higher forms. In order to keep the pet alive a player often has to feed, groom, and play with his or her virtual pet. If it is not goal oriented, then the player may experiment with the game by trying out different pets to know which one he or she likes to take financial aid of.A virtual pet can be a simulation of real or imaginary animals in computers, tablets, smartphones, or some quantifys, in electronic toys. Virtual pet games are a subclass of life simulation games. life term simulation games are about maintaining and growing a manageable population of organisms, where players are given the power to control the lives of autonomous creatures or ple nty. One thing that distinguishes virtual pets from other simulation games is, it is designed to be cute and it has the ability to act out on a range of emotions based on a players interaction.Aside from providing entertainment to players, the main purpose of virtual pet games is to teach players the responsibilities of fetching care of a pet. A virtual pet game could be used as a education for a person who takes to aggrandise an animal as a pet. It can help hatful determine if they are committed to winning care of a real animal. Plus, virtual pet games can be used in lieu of taking care of a real live pet for people who have allergic reactions to certain animals.The Virtual Pet Caretaking Game proposed by the researchers would be a big help for those people who think of having real pets. It pass on be developed in the android platform which can only be reachable to android phone users. With this game, they can be taught of the responsibilities of having to take care of a pe t. Players allow for often get to enjoy various interactions with their pets such as sustenance them, grooming them, playing with them, and giving them gifts such as accessories. The virtual pets, although cartoony in design, will often simulate various reactions from real pets such as barking, yapping, purring, enjoying a good old belly rub, scratching, etc. It will also include a state indicator to determine if a pet is hungry, upset, bored, sick, lonely, and having the nerve impulse to defecate or urinate. This game also exhibits realistic tendencies that could happen if a player forgets to feed, groom, or give medicine to his or her pet. These tendencies include death, sickness, and bad olfactory perception caused by unsanitary hygiene.Project ContextOne of the problems encountered in the Philippines can be seen in its streets. There are various stray dogs, cats and other animals that were at once part of a family (considering some people often think of pets as part of a fa mily) which are now neglected and are roaming the city in search for food and shelter. These pets, due to hunger, unsanitary hygiene, and being exposed to harsh environmental conditions without shelter, often get sick. They could carry diseases that could harm not only them, but also the human beings. Neglected pets such as these are often pitiful to see. If only the people who were once the possessors of these animals knew how to take care of a pet, then problems like these wouldnt arise.Some people often think that having a pet is an easy job. They think that they can manage to take care of their pets hitherto if they have work or classes to attend to. They might tell themselves that they are responsible enough to cabal pets and would sometimes rush into adopting one without having enough knowledge on how to take care of it. In most cases, people are not prepared to have pets. There will come a time when they will pay little attention to the pets they once adored and showered a ffections with. This could lead to the detrimental of their pets health or sometimes, even death.Thus, the proponents have decided to develop the Virtual Pet Caretaking Game to train the people before having a real pet. This game will help them know the pets needs and wants. Players will learn to be patient and loving with their pets or else the pets get sick or die. This game could also aid the players in choosing the right animal for them to adopt as a pet, in the future. In addition, this game could also be used to determine a players commitment to taking care of a real pet. If the pet lived a happy and fruitful life during its virtual lifetime, then this is a good indication that the player or owner of the virtual pet is fake to have a real live pet.Purpose and DescriptionThis cast off is addressed to all people who want to inflame a pet for the first time, but do not have any idea of what problems they will face if they do. Many people suffer in the process of raising a pet, because they cannot adjust or even simply understand the behavior of their pets. Health of their pet is not prudishly balanced and proper hygiene is not consistent due to a busy schedule. But the worse scenario is taken and carried by their beloved pets. Because of health problems, these pets are prone to different kinds of viruses and sickness, less exercise will add up and less attention will boost stress that will affect their behavior, action and interaction to people, and other animals.Virtual Pet Caretaking Game is an application that will let users or players see a forecast of what to do to raise a pet. The players main goal in this game is to maintain his or her virtual pets health, hygiene, and happinessbars as great as possible. Through this, players will get to train themselves to become good pet caretakers someday.The game possesses a great Graphical User Interface that will causal agent to all ages. This means that parents wont have to worry about guiding their child ren in playing this game. This game is not only for children, because its goal will suit to all pet lovers out at that place, and because of its easy to use navigation and controls, the proponents are pretty sure that everybody wont have a hard time in navigating this game.Mistakes are acceptable if the pet owners learned from it, but if their pets continue to suffer from the same mistakes, it is a different story. The choice is in the players hands. Through a virtual pet game, players will get to learn many things about taking care of a pet.General ObjectiveThe primary objective of this project is to develop an application that will temporarily replace the role of real pets in peoples lives. The purpose of replacing a real pet is to expose the people who want to have pets, to all situations that they may face if they raise their own pets. Situations like how to feed, when to feed or what to feed is very outstanding and would be very crucial in raising real pets. This will teach p eople the responsibilities one has to do in order for the pet to survive. reflection and understanding their different emotions are important too and letting them grow healthy in the players hands is a mustThis game is designed for children and adults who want to know their responsibilities in raising a pet. This is also for the pets safety because ignorance of pet lovers can harm them and can boost stress that will greatly affect their emotion, action, and interaction with people. This game will simulate behaviors and characteristics of a real pet, to let a user or a player looking at that he or she is raising a real pet. If the user is doing something wrong, the virtual pet will react accordingly.Specific ObjectivesBelow are the specific objectives of the lead1. To develop a game which simulates virtual pets to temporarily replace real animals as pets.2. To develop virtual pets which can simulate the behaviors of real animals.3. To teach people the proper ways of taking care of a pet.4. To assess if a person is suitable in raising or adopting a real animal as a pet.5. To provide a user friendly interface that suits for all ages.6. To provide user convenience by implementing simple navigation or controls.Scope and Limitation of the StudyThe study of Virtual Pet Caretaking Game covers the processes of simulating virtual pets to mimic real life pets to let the user or player feel that he or she is taking care of a real pet. It will include various things that the user can do to interact with his or her virtual pet such as feeding it, grooming it, playing with it, giving it accessories, and giving it medicine if the pet is sick. The game also covers tendencies that could happen if a virtual pet is not treated right, such as sickness or death. If the pet is raised with affections, then the pet will grow large and healthier, up to the last days of its virtual life.Like a real pet, a virtual pet will not live forever, so taking good care of a virtual pet is a m ust, if the player wants his or her virtual pet to live a happy virtual life. However, there are features which the proponents would limit for the game, such as, the game will only be developed in a two-dimensional graphic display and the game will not include social interactions with other players over the internet.Furthermore, by the end of the virtual pets lifetime, players can get to assess themselves if they are ready to adopt or raise a real animal as a pet. If the virtual pet lived a happy virtual life, then the player may now adopt or raise a real pet. Otherwise, it can be an indicator that the player needs to have more training in taking care of a virtual pet so that in the future, the player will be ready to adopt or raise real pets.

College Life Essay

I knew when I graduated from high school a new beginning was ahead of me. College was the only matter that was important to me because I knew that I would have to get a good education to get a good job to start a cracking c beer. I would have never expected myself to bounce from a community college to a vocational school back to a community college. There are so many choices of colleges and how their short term programs quarter really help the potential student.The truth of the matter is that there arent any short cuts in life, only how are these schools still standing. I was accepted into 3 universities to continue my post secondary education. I made my finally decision as to which champion I was planning on attending, Norfolk State University in Norfolk Virginia. There was only one small problem I was raised by a star mother so there wasnt any funds set aside for my college education. When this was brought to my attention it was too late to cave in for scholarships and gran ts.However I did apply for financial aid but I didnt qualify because according to the government my mother made to much money for me to get free money. So I did what any other determined person would do, enroll in community college, and work part-time for one year and then go onward to school for the rest of my education. When I went to enroll in my first community college, Daley, I took a placement test to see what level I would be at for my general courses like English, Math and so forth. Once I received my results I was instructed to see a counsel and register for fall classes.The counselor that I saw wasnt even a real counselor she was a remedial English teacher who barley new the course catalog, but I trusted her input and enrolled in the recommended courses that I wouldnt even need for my major at the time. When I finished my first semester at Daley my grade point average was good for a freshman, but I didnt save enough money to continue my education there. Thats when I move d to the south suburbs and started at South Suburban College. I attended South Suburban for a total of 2 semesters maintaining a GPA of 3.2. I saved some money from the two jobs that I worked but that was barely enough for me to attend 1 semester at NSU. My mother was willing to help me out but she still had my miniature brother to raise. That was when I kept seeing ads for ITT Technical Institute. The ads simple said that I can graduate with an come tos Degree within two years or a Bachelors in three years. The commercial to a fault stated that they will find employment for me and I can come back as an alumnus to take any course refreshers if needed to.I thought to myself, that is where I need to be attending as soon as the next semester starts. When I went to enroll I just knew that I would qualify for financial aid because I have been living on my own for almost two years, but once again I was declined and the school suggested that I take out a student loan, the school also sa id that I will need a co-signer since I dont have any credit established. My mind was made up and I was going to attend this school, so I asked my mom of course to co-sign for me.She really didnt trust this schools credibility, but she saw how important it meant to me so she utilise along with my husband now, boyfriend at the time. I got my loans for school, totaling 60k for two years, enrolled and started in the fall of 2004. I went through my program for 2 years and received an Associates in Computer Electronics and Engineering Technology. When I graduated the school had jobs waiting for me but they had nothing to do with what I just spent the plump two years of my life studying for.

Kool-Aid Plus with Centrum

Kool-Aid has been a drink of choice for kids for the past two decades. It is known for a tasty, cool, and refreshing gustatory sensation for many generations of sisterren and their pargonnts. Kool-Aid has been able to identify their target trade and market towards the specific needs of these families. Kool-Aid has always been very affordable however, not the most healthiest of choices. The environment of marketing towards families today has swayed towards being to a greater extent health conscious. health issues are becoming a main concern for parents because of the growing number of obese and inactive children who live in the United States.Kool-aid has now found a way to make its product new and improved to the more health conscious consumer. Its called Kool-Aid Plus. The company is strongly committed to providing moms and kids a product that combines the dandy flavor of Kool-Aid while providing a better for kids beverage option to help support a healthier lifestyle. The goals are to make a real dissimilitude for kids that are growing for a healthy lifestyle. The consumer target market Families, especially mothers, with average incomes and a kid or kids that are over 18 months angiotensin converting enzymetime(a) to 12 years old.How are we going to target our market We pass on attempt to reach our target market by advertising through convey read and watched by mothers. Magazines, such as Better Homes and Gardens or Oprah, are the perfect channels to reach these mothers with families. We result also advertise our product on major television networks watched by women. The Lifetime Network, The Home and Garden Network, The Cooking Channel, and The Oxygen Channel are all good examples of networks watched by women.Major retailers kindred Wal-Mart or Target would carry our products because they are major superstores. These superstores are great one stop destinations for mothers because these stores carry many products. Mothers will not pack to destine up their precious time traveling from store to store. The company will also give specific details on how we want our product situated on shelves or displays. Grocery stores will also be primary targets of which we will distribute the product because of the center of mothers who shop there.These consumers also have the preferred amount of income needed to buy our product. Product development The idea to make an alternative solution besides regular Kool-Aid was developed because parents are becoming more educated about kids health and fighting child obesity that has been an issue across America. Since Kool-aid has instructions to add a significant amount of sugar content rather higher(prenominal) than other kids drinks, we decided to make the product with less added sugar and cobrand it with Centrum for kids.Parents will have to anxiety less about their childs daily vitamin intake. The product will still not be the healthiest of products however, it provides competition with healt hier drinks like V8 and milk. The product will also be able to compete with soda. It may not provide the taste of soda however, it is a significantly healthier solution. pic As you can chatter from the Nutrition Facts there is low fat and cholesterol however, there is a significant amount of sugar. Instead of 7 grams of sugar the company would like to impose the amount to around 5 grams.The less sugar intake along with Centrum Vitamins will allows the company not to sway too far from the original taste of the product. Price Point The price will vary depending on the product of quantity. Kool-aid plus will be priced slightly higher than the regular kool-aid products. Regular Kool-Aid packets are around 50 cents, the company plans on betraying Kool-aid Plus for 55 cents. This will keep our existing customers because of the slight differential however, allows the company to sustain higher revenues.The price will also help place the product as being better than the previous Kool aid products. Promotion The Kool-aid mascot is seen by mothers and children and is easily identifiable. We have decided to add a headband to the Kool-aid mascot to show that he is more health conscious now. He will emphasize the importance of daily vitamins in childs lives. Placement We will try to hit heavily on commercials between 800 a. m 1200p. m on Saturdays because of cartoons. Our hope is that children will be excited about the Kool-aid mascot and will encourage their mothers to buy it.We will also have the product placed at the end of the aisles in securities industry stores to bring attention with people who walk by. The marketing mix will have to be perfectly used in order to promote and sell Kool-aid Plus. By identifying our target market which are mothers and families with children and average incomes, and advertising towards that market, we hope that our product will sell. Advertising will need to be directed towards these mothers by using media channels directed towards mothers. Magazines, such as Better Homes and Gardens and Oprah, are examples of where printed advertisements will be effective.There are media channels such as commercials on networks largely watched by mothers such as lifetime and The Soap Opera Network where women could see the commercials. The product will be located in one stop superstores as well as grocery stores so the product will be easily accessible for women. We want to position our product on ends of aisles as well as near water so the product will be seen as complementary with other groceries. Our hope is to offer a product that is healthier than our previous products and still has that great Kool-Aid taste.